Chris B.

One of the most underrated skills in fundraising — especially major giving and planned giving — is learning how to understand donor motivation. Not just why they gave once, but why they continue giving, what keeps them connected, and what kinds of programs or projects might resonate with them in the future. There are a few questions I’ve used over the years that consistently unlock donor motivation. The first is asking about their origin story. More specifically: How did you first get...

Having raised funds for more than 20 years, I can attest to the fact that there will always be turbulent seasons in our work. Sometimes it’s global. Sometimes it’s internal — an executive director retiring, a board chair stepping down, a major shift in strategy. None of this means your organization is broken. It means you’re living in the real world. That’s why stewardship matters more in these moments than in the (relatively) calm ones. Stewardship might start with a thank‑you letter,...

Fundraising is a team sport and members of your programs team play a vital role in building relationships with donors. But this doesn't mean your friends on the programs side of the shop are expected to raise funds. In fact, they might feel intimidated at the prospect of talking with donors or unsure how they can help. So, consider this a quick guide for your non-fundraising friends. If you are invited to meet with a donor, bring your expertise with you. Bring your joy, your knowledge,...